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MBA (Product Management)

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The MBA Program of IIPM focuses on knowledge and skills required by management professionals who plan to work for Indian and multinational corporations. It provides the students with a general management perspective and introduces them to the latest concepts and practices related to functional areas of management. The substantive exposure to Indian and international management practices with a strong case-study orientation is a unique feature of the MBA Program. In addition, the MBA Program is structured in a flexible manner so that working executives can pursue this program without disturbing their careers. IIPM's Pharmaceutical Marketing MBA is the only industry-specific course designed for Pharmaceutical Professionals. As competition for professional advancement intensifies, understanding the latest techniques in management, innovative marketing strategies and effective methods for corporate growth are a necessity. In an ever-changing business environment, the MBA inPharma product management equips you with the knowledge needed to stay ahead of the competition
MBA (Product Management) is industry-specific program prepares Pharmaceutical Executives with the knowledge and skills required to lead the industry in the 21st century

 Masters Diploma in  Business Administration (Pharmaceutical Management)
Duration 2 Year ,   Eligibility : Any Degree
4 Semester of 6 month each
Semester-I
Semester-II
Compulsory subjects

PM 09 Managing Men.
PM 12 Principles of Management.
PM 19 Finance for Managers.
Optional Subject (select any one)
PM 10 Business Environment.
PM 40 Quantitative Techniques for Managers.

*Award : Diploma in Management. 		Compulsory subjects

PM 14 Marketing Management.
PM 18 Managerial Economics.
PM 25 Strategic Management & Entrepreneurship.
Optional Subject (select any one)
PM 49 E-Commerce
PM 66 ERP & MIS

*Award : Advance Diploma in Management.
Semester-III
Semester-IV

Compulsory subjects


PM 02 Pharma Distribution Management.

PM 04 Pharma Product Management.

PM 61 Brand Management.

PM 64 Conceptual Issues in Product Management.

Optional Subject (Select Oone)

PM 05 Project Work.

PM 17 Marketing Research.

PM 50 New Product Development.

 

*Award : PG Diploma in Product Management. .

 Compulsory subjects

PM 07 Business Communication.
PM 13 Business Laws.
PM 33 Project Management .
Optional Subject (select any one)
PM 17 Marketing Research
PM 24 Corporate Governance and Business Ethics 
 

*Award : Masters Diploma

Note : PM 17 may be opted in Sem 3 0r Sem 4
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