PM-01 Pharma Selling and Sales Management

Pharma Selling and Sales Management is a specialized subject in the IIPM curriculum, designed to provide comprehensive knowledge and practical skills for management professionals.

What this paper covers

• Selling and Marketing Concepts
• Selling Process
• Job Skills of Pharma Field Force
• Sales Organisation and Management
• Sales Targets and Training
• Motivation for Career Growth
• Performance Appraisal, Meetings and Seminars
• New Avenues of Sales Promotion
• Policies and Procedures
• Personal Selling, Sales Display
• Ethics in Sales Management

Programmes that include it

• MBA
• PG Diploma
• Diploma
• Advanced Diploma
• Executive MBA